Privacy Policy

Effective Date: 5/4/2025

Your privacy is important to us. This Privacy Policy explains how Innovative Benefit Solutions, Inc (“we”, “us”, or “our”) collects, uses, and safeguards your information when you visit ibsinc.ws (the “Site”).

1. Information We Collect

We do not collect personally identifiable information (PII) such as names, emails, or phone numbers because our website does not include contact forms or user registration features.

However, we may collect certain non-personally identifiable information automatically, including:

• IP address (anonymized by default via Google Analytics settings)
• Browser type and version
• Device type and operating system
• Pages visited, time spent on pages, and referring URLs

This information is collected via cookies and similar tracking technologies through our use of Google Analytics.

2. Use of Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC. Google Analytics helps us understand how visitors use the Site so we can improve the content and user experience.

Google Analytics collects data such as:

• Browser and device type
• Geographic location (country-level)
• Pages visited and time spent
• Referring websites

We have enabled IP anonymization in Google Analytics, which means your IP address is truncated before being stored or processed by Google.

For more information on how Google handles data, please visit:
https://policies.google.com/technologies/partner-sites

You can opt out of Google Analytics tracking using the browser add-on:
https://tools.google.com/dlpage/gaoptout

3. Cookies

We use cookies to support the functionality of Google Analytics. Cookies are small text files placed on your device to collect standard internet log information.

You may choose to disable cookies through your browser settings. However, doing so may affect the functionality of the Site.

4. Data Sharing

We do not sell, trade, or rent users’ personal identification information. Any data collected through Google Analytics is used solely for internal analysis to improve the Site.

5. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices or the content of these external sites.

6. Your Rights

Depending on your location, you may have certain rights under data protection laws, such as the right to access, correct, or delete your personal data, or object to its processing. Since we do not collect personal data directly, we generally do not retain data that could identify you personally.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this page with an updated effective date.

8. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

262.241.2500 / dawn@ibsinc.ws
11057 N. Towne Square Road Mequon, WI 53092